B
anner and Video Advertising
Over 13,000 News-record.com users have watched online videos in the past month. Banner ads are an excellent way to drive traffic to your site and to target your audience for increased effectiveness in your Internet marketing investment. The News-Record.com and GoTriad.com offer large and traditional format banner ad positions. All offer maximum impact and rich media potential.
Present your message to an active online audience:
- Target an audience with spending power: Over 58% of News-Record.com users have a $50,000+ household income
- Reach online shoppers: Over 42% of News-record.com users have made an online purchase of $500 or more in the past year
- Reach a younger, more affluent audience: Over 74% of News-Record.com users are between the ages of 25-54 and over 65% have college degrees
View our banner ad specs for all standard ad placements and in-house Rich Media. Our creative services (web graphics team) contain two staff members certified as specialty programmers out of only 28 in the whole state of North Carolina. Our graphics team can capture your greatness and create an outstanding visual advertising message to enhance your business. We can work with you to create custom ad initiatives for your needs. Please contact us directly at (336) 373-7227.
Using rich media and video advertising?
Maybe you aren’t taking advantage of the latest formats and features. With all its complexities and choice of vendors, let News-Record Interactive department help you work the way you want to work and do business the way you want to do business. By using high impact rich media like flash based web ads and video streaming, your message will be noticed first.
“Rich media is the use of interactivity or multimedia to give an enhanced experience to a web user. When it's used in advertising, it's done so to attract attention, stand out among the clutter of ads and copy.” by: Hollis Thomases Web Ad.vantage
View these samples of our rich media banners:
Leaderboard Expandable
Medium Rectangle Expandable
Video Banner
Homepage Roadblock
Reach a mass audience in one day. Ideal for promoting brand awareness, key promotions or events and generating leads. With this high-profile page ownership, “Roadblocking” allows your message to command the home page for one day, blocking all other advertisers. Choose from our various ad positions, and command that ad position for the entire day, or purchase multiple positions for “companion-advertising”, where your message can enhance the viewers overall experience, not by just repeating your message, but delivering complementary different banner ad creatives.
View our Roadblock specs for all standard ad placements and in-house Rich Media. We can work with you to create custom ad initiatives for your needs. Please contact us directly at (336)373-7227.
Power Positions
High visibility improves ad effectiveness and click-throughs. By targeting your leaderboard ad directly to a category search, “find a business” and TriadMarketplace.com, you can associate your business’ strong message at the top of the page to those people looking for your product or service. Exclusive ad position for 3 months.
Newspaper and Internet Campaigns Carry your advertising message further and increase your frequency. Continue your News & Record print campaign and reach readers throughout the day with additional information or interactive messages.
- 67% of N&R Sunday Readers access the internet
- 21% of N&R Sunday Readers download and watch videos online
- 25% of N&R Sunday Readers spend up to 9 hours a week on the internet Source:Scarborough March 2007
- 80% of Internet users read the printed newspaper, use the online newspaper or both in the course of the week... Source: NAA.org

