obile Phone Users are interested in applications that give them an inside track to information and products/services. These applications include providing coupons, information about sales/discounts, personal account information, the ability to download ringtones/etc. and sweepstakes opportunities. Making these “exclusive” offers may encourage opt-in behavior. NRinteractive offers custom mobile campaigns and applications designed to fit with your mobile or multi-media campaign.

Mobile Marketing Overview

View our ad specs for Mobile Marketing for all standard ad placements and in-house Rich Media. We can work with you to create custom ad initiatives for your needs. Please contact us directly AT (336) 373-7227.

Market Reach
• 80% of the market carries a mobile device
• Adults 18-44 are heaviest users
• 46% of millennials (ages 13-24) embrace their cell phones as an entertainment device
• By 2007, it is estimated that nearly 40 million Americans will have taken part in a mobile campaign and revenues will exceed 20 billion worldwide
• Approximately 60% said they would be interested in receiving offers from restaurants; about 50% would be interested in movie/concert tickets and retail stores
• Works with all carriers. We have solidified agreements with all of the major carriers to ensure that the messages can and will be delivered.
• Convenient. People love and depend on convenience. They will continue to use products that provide them a service inexpensively and conveniently.
• Growing trend. Text messaging is the pervasive form of communication amongst 18-24 year olds. This is a great opportunity for you to get involved and stand out in a great way in this fastest growing trend.
• 57% of all consumers text message on their cell phones.
Source: Deloitte, September 2007, emarketer.com, Scarborough

Mobile Marketing Product Includes:
Couponing: Business owners can send their message to the consumer anywhere, anytime, anyplace. No need to wait on commerical production, change your message instantly via text. No coupon clipping needed, send your coupon message directly to your customer's cell phone.

"GSONOW" Text Campaign: News-record.com mobile marketing platform is where people text to, "GSONOW." Once a particular keyword is bought by an advertiser such as "pizza," "chevy," "homes," it belongs to that advertiser during their annual commitment. Why wait to get involved in this new medium when 8 out of 10 people carry a cell phone? Click for rates.

"The often-cited statistics about how many more mobile phones there are versus computers suggest we are on the verge of a market transformation akin to the early days of the Internet's growth."

The Kelsy Group 9/10/2007