Leaderboard
Location:
Homepage - Bottom of page only.
Interior pages - top of page, bottom of page,
Dimensions:
728 pixels wide by 90 pixels deep.
File Size:
30 KB
Accepted File Types:
- JPEG
- GIF
- .SWF
Turn-around time for implementing:
1 business day on GIF, JPEG and Standard Redirects. 3-5 business days for all other media types, including rich media creative served by a 3rd party.
Turn-around time for inhouse production:
1 business day on GIF, JPEG and Standard Redirects. 3-5 business days for all other media types.
Behaviors:
- Animation is limited to 3 loops.
- Must open a new browser window upon click. Use on all HREFs
- Alt text: 255 character maximum.
Additional Specs:
FLASH
- When submitting Flash creative provide: Flash movie file (.swf), Flash .fla file (PC Format), Fonts (PC Format; if no fonts are provided then all the fonts included in the .fla file must be converted to outline), alternate GIF (served to browsers that do not have a compatible Flash Plug-In), and click-through URL for each creative.
- Flash movie files saved in Flash version 7 or lower is recommended.
- State the Flash version the movie was saved in (i.e. Flash 6), as well as background color needed for the Flash creative (default is #FFFFFF).
- All creatives must be designed with a solid background color to avoid unwanted color conflicts with the displaying page.
- The wmode value in the HTML code will be set to "opaque".
- Flash creative with User-initiated audio used is permitted, however, ad must contain an easily identifiable mute, stop, or pause button that is at least 25x25, and clearly visible.
- Creative should not exceed more than 30% of available CPU for more than 50% of the run time.
CLICKTAGS/TRACKING:
Click-through functions must use the "Get URL" command. The action script code needed for the button layer in your Flash file should look exactly as it is below. ** Keep the button on its own layer at the top of all the layers so it is never covered.
on (release) {
getURL(clickTag, "_blank");
}
Location:
News-Record.com:
Homepage - expand upward.
Interior pages and verticals- top of page: expand downward; bottom of page: expand upward.
GoTriad.com:
Homepage: top of page: expand downward.
Scene: top of page: expand downward
Dimensions:
News-Record.com: Initial State: 728 pixels wide by 90 pixels deep; Mouseover State: Not to exceed 728 pixels wide by 420 deep.
File Size:
30 KB
Accepted File Types:
- JPEG
- GIF
- JPEG
- .SWF
Turn-around time for implementing:
1 business day on GIF, JPEG and Standard Redirects. 3-5 business days for all other media types, including rich media creative served by a 3rd party.
Turn-around time for inhouse production:
1 business day on GIF, JPEG and Standard Redirects. 3-5 business days for all other media types.
Behaviors:
- Animation is limited to 3 loops.
- Must open a new browser window upon click. Use on all HREFs
- Alt text: 255 character maximum.
728X90:
- Video Presentation Size - 120px (w) x 90px (h)
- Video bit rate - 360kb/s
- Audio bit rate - 48kb.s
- Audio/Video user initiated (click)
